Thorr Bosch 1 AT – Quick interview with product manager Honza Hynek

3. 12. 2025

An e-bike that offers everything an electric hardtail can offer. Powerful motor, perfect range, dropper post. Geometry you can have a blast with everywhere. On bike paths, less demanding trails, and during city commuting.

 

 

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"This bike came as a replacement for the Thorr Bosch, or Bosch Evo generation.
We knew Bosch was preparing new things, and we wanted to build it on the new drive system
and offer customers the benefits that the motor and its entire ecosystem offer. After feedback from previous
years, we focused more on the customer coming from the ranks of, let's say,
non-cyclists, to make their entry into the cycling world easier."

 

 

 

We wanted to bring the frame and the bike closer to people who aren't racers. The
frame has a relatively significant slope for better mounting and maneuverability.
Combined with the dropper post, it adds more confidence. The bike's geometry is shorter, more upright,
and sufficiently stable, so that it's truly pleasant for everyone – both experienced bikers
and beginners."

 

 

"With Bosch announcing automatic shifting, it seemed like a great idea to us.
For people new to cycling, it's sometimes a problem to find the ideal moment to shift, and the ride
then isn't comfortable, and occasionally the components suffer too. At first, the automatic didn't work
that well, but after monthly updates, it's on a completely different level, and I think that's where the future lies."



 

"Three things I should highlight? Definitely the automatic shifting, the direct trailer mount,
and the third thing would definitely be the handlebar holder with which we replaced the display. The idea is
that everyone already has a smartphone, which serves better for displaying data than any display, and at the same time,
this holder charges the phone wirelessly, and I believe that will definitely be interesting for customers."