Blog

How was the Pells brand video created? Who’s behind it, how did the preparation, shooting, and post-production go? And how much work does a spot of less than a minute and a half actually take? Take a behind-the-scenes look in our photo report.

“A well-thought-out bike with quality components, electronic shifting, and the ability to handle a serious load off-road.”
Martin Behro from Mojekolo.cz got in the saddle of our new Raw 3 gravel bike and really put it to the test. How did it perform? Brilliantly – with no favoritism.

It doesn’t matter if you’re a die-hard roadie, a mountain biker, or a gravel enthusiast. In the end, the passion, the grind, and the joy of riding are the same for all of us. Check out our new brand video.

A universal e-bike. Hardtail. Winner of the independent e-bike test 2025. An e-bike that offers everything an electric hardtail can offer. The perfect riding experience on bike paths, singletracks, and in the city.

"I still have the same motivation and I’m looking forward to every race." In a new interview, we spoke with the reigning national champion in the Masters category, Petr Hampl. How is he looking forward to the season, which races has he already completed, and how is he preparing?

“… I confirmed that what works for me in Czechia works abroad too …”Tomáš Novotný hopped on the new Pells Raw 1, headed to Italy, and rode his way to silver at the 2025 Italy Divide. Oh – and for the first time in his life, he gave his bike a name. Read the full story.

A versatile gravel bike. Performance-driven. Multi-day bikepacking. Afternoon ride. Even accepts the commute. Raw. When you don't want to get off your bike. Not even at home.

Why did we decide to rebrand? And what’s the story behind our new colors?

The proven and popular series of Thorr Evo and Thorr electric mountain bikes could not be missing from the PELLS 2023 collection. While the Thorr Evo is based on top Bosch electric motors and can handle not only cycle paths, but also crossing the Alps or lighter singletrail, the Thorr models with Bafang motors focus on universality and availability.

Our best hardtail. Agile, aggressive, lightweight MTB machine with minimal energy loss, carbon frame, telescopic seatpost and improved XC geometry with extended reach.

In the 2023 season, children's bikes were also expanded. This year, the category for young bikers has grown with the Rocket model line. It offers three product lines with different equipment and the option of choosing between 20" and 24" wheels. It can thus satisfy a wide range of young cyclists - from those who just want to have fun to small racers with big ambitions.

The brand new Root model range is a treat for all lovers of simplicity and efficiency. It is inspired by the roots of mountain biking – minimalist design, durable aluminum frame, aggressive geometry, easy maintenance. A simple and efficient machine for the trail or bike park.